Tradieplus
admin@tradieplus.com · 0484 508 363
Industries · Painters

Marketing for Painters in Australia.

Painter businesses live or die by who Google shows first. We make sure that's you — with channels tuned to how your customers actually search.

Painters
Interior · Exterior · Heritage
Per client
+52
Avg. qualified leads / month per client
Sound familiar?

Common pain points for Painters.

  • Race-to-the-bottom pricing dominates the search results.
  • Hard to differentiate — "we use Dulux" isn't a brand.
  • Heritage and specialty work is profitable but invisible online.
  • Seasonal: huge in spring/summer, dead in winter.
What we'd do

Specific to Painters.

01

Specialty-positioned pages

Service pages for heritage, render, feature walls, lime wash — the work no-one's ranking for.

02

Premium portfolio site

Heritage and high-end residential work showcased properly so price-shoppers self-select out.

03

Before/after photography

The single highest-conversion content for painters. Half-day shoot, year of marketing material.

04

Off-season campaigns

Interior-painting and commercial campaigns to keep work flowing in winter.

Service-specific marketing

Specialised landing pages for painters.

Each of these services has its own search intent and converts at different rates. We build dedicated landing pages that target each specific query — not generic "painters" pages that compete against everyone.

01

Exterior house painting

Highest-volume search. Suburb-level pages with weatherboard/render/brick specialty pages within each suburb. Photo-heavy.

Targets: exterior painter [suburb] · house painter [suburb] · weatherboard painting
02

Heritage & period painting

Niche premium. Federation colour schemes, sash window painting, lime wash specialty. Hard to compete on — easy to rank.

Targets: heritage painter [suburb] · Federation colours · period home painting
03

Commercial painting

B2B sales motion — strata, real estate, fit-out builders. Separate site section, separate ad campaign, separate sales pipeline.

Targets: commercial painter [city] · strata painting · office painting
04

Feature walls & specialty finishes

Lime wash, Venetian plaster, microcement. High Instagram-discovery search. Photo-heavy page works as both SEO and social content.

Targets: feature wall painter [suburb] · Venetian plaster · lime wash painter
05

Render painting & repair

Specialty page targeting render-clad homes. Different prep, different paints, justifies higher pricing. Easy long-tail rank.

Targets: render painting [suburb] · rendered home painter · render repair

Each of these can be built as a standalone landing page targeting the specific keywords. See pricing →

Proof

Recent client win.

Damien Kowalski — DK Concrete Co.
Damien Kowalski · DK Concrete Co. · Newcastle West, NSW

3 jobs/week → 9 jobs/week in 90 days.

By location

Marketing for painters in your city.

We have dedicated landing pages targeting "marketing for painter in [your city]" — each tuned for the local search results.

FAQ

Painter questions.

Should painters bother with Google Ads?
Only if you have a positioning angle (specialty / commercial / heritage). Generic "house painter" terms are a race to the bottom — SEO + portfolio is usually more profitable.
How do I get featured wall / specialty work?
Dedicated landing pages + a portfolio that visibly shows the work. Most painters' sites hide their best work three clicks deep.
What's the realistic ROI?
Painters running our full Marketing service typically see 3–5× ROAS on ads and 4–10× on SEO over 12 months.
Call 0484 508 363Free audit