Marketing for Electricians in Australia.
Electrician businesses live or die by who Google shows first. We make sure that's you — with channels tuned to how your customers actually search.
Common pain points for Electricians.
- Quiet weeks between job batches — feast or famine cashflow.
- Competing with 30 other sparkies for the same emergency call.
- Google Ads burning budget on out-of-area clicks.
- Insurance work that takes 90+ days to pay.
Specific to Electricians.
Local Service Ads (Google)
Set up with electrician-specific job categories and emergency-callout bidding.
Suburb-level SEO
A page per suburb you service so the "electrician near me" searches find you.
24/7 emergency landing pages
Mobile-first pages with a one-tap call button, optimised for after-hours intent.
Google Business Profile
Photos of your van, your team and finished switchboards — the things electricians get rated on.
Specialised landing pages for electricians.
Each of these services has its own search intent and converts at different rates. We build dedicated landing pages that target each specific query — not generic "electricians" pages that compete against everyone.
EV charger install marketing
EV-charger searches doubled YoY in 2025. Tradies set up as the "go-to EV electrician in [suburb]" are first-call for an entire suburb of new EV buyers.
Solar inverter & battery install
High-ticket work ($8k–$25k per install) with very specific search intent. We build a separate solar-specific landing page that ranks on its own.
Switchboard upgrade
90% of pre-1990 homes need a switchboard upgrade. Council inspections and insurance renewals drive constant demand — and homeowners search the term verbatim.
After-hours emergency callout
24/7 search intent at 3× normal CPL. We build dedicated emergency landing pages with one-tap call buttons that convert at 8–15%.
Data cabling & smart home
Premium-margin work — new builds and renovations need it specced upfront. Marketing positioned to builders and renovators (B2B) as well as homeowners.
Each of these can be built as a standalone landing page targeting the specific keywords. See pricing →
Recent client win.
12 → 47 monthly leads after 6 months on LSA + SEO.
Marketing for electricians in your city.
We have dedicated landing pages targeting "marketing for electrician in [your city]" — each tuned for the local search results.